Sales and Marketing 101 for Real Estate Professionals
Using conversational language and real-life examples, this text is how-to guide for applying classic marketing and sales techniques to a real estate career. In addition, it can also be used to fill a 30-hour salesperson annual education (SAE) requirement in Texas.
Highlights:
Chapter summary at the end of each chapter
Multiple-choice questions, with answers and rationales
Real-world research exercises in each chapter
Plenty of examples to illustrate the most difficult concepts
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